Founder of I-SIRE, known as "Tiny Dan Dan", graduated with a BA Honours in Fashion Design in 2016, when I-SIRE was created. She has actively studied fashion design for 5 years since her teenage days.

The name 'I-SIRE' was inspired by the Rastafarian movement, as Tiny Dan Dan grew up in a predominantly Caribbean background and was exposed to the movement at a young age. Ever since then, she has had an open interest. She spent her teenage years formulating a name brand that reflected her upbringing and in 2016 she created the name I-SIRE from the word "DESIRE", pronounced "I-SIAH".

The brand initially started with exclusive garms for stylists to hire for photoshoots, videoshoots, filming etc. As the brand continues to grow, Tiny Dan Dan has further enhanced designs in production for hire and ready-to-wear.

From August 2023

This section includes different services that I-SIRE can provide. We have options we can make available to you, and we will work with you to find a solution that is in your best interests.
We currently have two active services and more to come in the future.

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